DTN - Destination Travel Network
Tucson, AZ, USA
The Destination Travel Network, a division of Simpleview, provides expertly managed advertising services specifically for destination websites. We monetize the DMO - Destination Marketing Organization's website content by creating and offering online ad space to local businesses and partners. We put the right ads in front of the right audiences, creating awareness for area businesses, turning site visitors into customers, and delivering revenue for the DMO.
- DTN works with DMOs - Destination Marketing Organizations (who we call “Publishers”) to determine and highlight local business partners (“Advertisers”) with a lot to offer.
- We then work with those businesses to help the publisher, tell their story to destination website visitors through tasteful and relevant advertising content and placement.
- We provide an on-demand reporting portal detailing ad performance and revenue metric reports for publishers.
A DMO’s website has a valuable, targeted and high-intent audience that local businesses want to get in front of with more exposure beyond an existing listing on the site. DTN helps visitors reach those tourism-related companies through tasteful, targeted advertising within the destination webspace. The DMO retains complete control of who can advertise on the site and what placements will be offered.
DTN technology and advertising experts handle ad sales, asset gathering, implementation, and on-demand reporting. Well-versed in the travel and tourism industry, the DTN team knows how to communicate the value of the advertising program to partners, and understands the sensitivities of DMO/partner relationships. DTN offers the technology, support and tools for a DMO to have the most effective digital co-op advertising program possible, and DTN makes certain that all ad placements are targeted, relevant, tasteful and seamlessly blended into the site design and brand to ensure visitor interest and a high click-thru rate.
So what does DTN have to offer? Check out DTN's online advertising programs, or the Tourism Saskatoon media kit tailored for this website. If you'd like to keep up to date on advertising trends in the tourism industry, here is their blog. And finally, if you have any questions, click this link for contact information.